Do you need to create a fact sheet for your business? Of course you do. Public relations fact sheets are one of the most versatile and reader-friendly communications pieces your company can have. But it does help to customize your fact sheet and even use it to highlight different parts of your company as well as the variety of issues, products and services in which your company is involved. (more…)
Fujita&Miura
Public Relations Blog
Posts Tagged ‘white paper’
Fact Sheets for Sale!
Thursday, August 13th, 2009Top 3 Rules for a Powerful Fact Sheet
Wednesday, April 8th, 2009
Our How to Write a Fact Sheet post has consistently been one of our most popular tips over the past few years. To follow up on that, we wanted to provide you with our top three rules for a powerful fact sheet. It is important to note here that a fact sheet is an introductory educational piece that spurs initial action, such as requesting more information, checking out a website, visiting a store, etc.
The rules below are essential though often over-looked, yet, if followed, they are sure to boost the communication of your key messages to your target publics. (more…)
How To Write a Fact Sheet
Monday, April 6th, 2009
So, you know how to write a press release, but how do you communicate more general information about your business, product or service? A fact sheet, also referred to as white paper, information paper, or information sheet, is your answer. A fact sheet is an important, at-a-glance tool used in public relations to provide an overall view of your business. Though fact sheets can stand alone, they are more commonly used to supplement a news release or website, anchor a press kit, or replace a brochure. (more…)
