Do you know what the first rule is of getting what you want? Ask. Yes, that’s it. We have been intrigued over the years at how often nonprofits simply forget to ask for a donation. By the same token, prior to the recent election, many candidates whom we know, some very well, never asked directly for our vote. Whether it’s fundraising, political campaigning, or selling a product or service, you must connect with your potential donors, voters, or consumers and ask them to do what you want them to. The PR key is asking the right people in a gracious and effective way, at the right time. (more…)
Fujita&Miura
Public Relations Blog
Archive for the ‘Non-Profit Organizations’ Category
How to Get What You Want: Ask
Wednesday, November 17th, 2010Keep Your Current Customers
Friday, October 1st, 2010
We’ve all seen those promotions that companies use to try and attract new customers – gifts, cut rates, special offers, etc. Those kinds of efforts are great and there is a place for recruiting new business, for sure. But what about your current customers, those folks that have stuck with you through all the economic ups and downs, those donors who give a little each year? They are your most valuable assets, and they deserve stewarding and attention. (more…)
Connect the Dots
Tuesday, December 29th, 2009
We’ve just completed a round of holidays and most of us have spent a good amount of time with friends, family, and co-workers in the process of celebrating. Though holiday get-togethers can sometimes be stressful, it’s important to recognize how very important they are. “Psychology Today” recently reported that “In surveys to determine the factors that contribute most to human happiness, respondents consistently rate connection to friends and family-love, intimacy, social affiliation-above wealth or fame, even above physical health…Loneliness isn’t about being alone; it’s about not feeling connected.” (more…)
Top 3 Free PR Tips in Today’s Economy
Friday, October 30th, 2009
We’ve found that while many are calling this a “challenging economy,” many businesses are making the best of the times. So, if we all can put ourselves in the mindset that challenges are opportunities waiting to be unearthed, then here are three free PR tips for maximizing the times. (more…)
Fact Sheets for Sale!
Thursday, August 13th, 2009
Do you need to create a fact sheet for your business? Of course you do. Public relations fact sheets are one of the most versatile and reader-friendly communications pieces your company can have. But it does help to customize your fact sheet and even use it to highlight different parts of your company as well as the variety of issues, products and services in which your company is involved. (more…)
The Newsletter: Your Internal PR Tool
Thursday, July 23rd, 2009
No matter how good or tough business is, you’ve got to keep your best assets, your employees, secure and informed. Internal newsletters are an excellent way to do this. (more…)
Twitter Amazes Us Again…and even serves up a cup of cocoa.
Thursday, July 2nd, 2009
Ok, so we’ve blogged about Twitter and its benefits a few times before. But as we Tweet more and more, it’s amazing to see how Twitter has opened up a whole new meaning to communication, connectivity, and customer service. (more…)
Fact Sheet Template
Wednesday, July 1st, 2009Click here for FMPR’s free fact sheet template to help you easily get started on creating your very own fact sheet. For more detailed instructions on creating and customizing your fact sheet, purchase our topic- and industry-specific fact sheet templates, and customize them for your business. Every fact sheet template includes a pre-set, detailed format and valuable tips for your industry or topic. Templates available include crisis, event, non-profit, polictical candidate, product or service, restaurant, and retail.
For more information on writing fact sheets, click here or choose one of the following posts:
How to Write a Fact Sheet
Top 3 Rules for a Powerful Fact Sheet
How to Use Your Fact Sheet as a Springboard
Fact Sheet Critiques
How to Write and Post a Calendar Item
Tuesday, May 12th, 2009
One of the first rules of publicizing an event is telling people about it. Obvious, right? But so many businesses and organizations don’t follow this rule. Public relations presents a simple, free way to get the word out about your event: write and submit a calendar item. Here are the steps to doing that, as well as a calendar item template. (more…)
How to Use Your Fact Sheet as a Springboard
Monday, May 4th, 2009
Our How to Write a Fact Sheet post is one of our most widely read tips, so we wanted to give you some information on how to use your fact sheet as a springboard to create your other company communications. (more…)
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