Sometimes in difficult situations, we don’t know what to say. We just don’t have the right words. Thoughtful verbal discretion is an art, for sure, but it’s something we can all learn with some good examples and practice. So, as part of an ongoing series, we’re going to give you a scenario along with our recommended script. One of these days, when you find yourself in an awkward situation, you just might be able to hearken back to one of these scripts and use the right words that will help smooth out the situation. After all, that’s the basis of public relations: having good relationships no matter what the scenario. So here goes. (more…)
Fujita&Miura
Public Relations Blog
Archive for the ‘Basic Public Relations’ Category
What to Say in Uncomfortable Situations
Wednesday, April 28th, 2010Make it Easy for Customers to Contact You
Wednesday, February 3rd, 2010
Many times when we’re prompted by an ad, article, or email to contact a business, we are unable to find adequate contact information for that company. That’s so frustrating, especially when we want to patron that business! In this busy world, people are so used to getting information quickly that they do not want to take the time or added effort to look up a phone number or manually enter in all the information to get the driving directions to a location. Helping customers contact or get to you fast and easy is critical to making a sale and creating a favorable feeling about your company. Here are a few tips to assist customers in contacting you with ease: (more…)
Public Relations Cares
Tuesday, February 2nd, 2010
According to “Nuts! Southwest Airlines’ Crazy Recipe for Business and Personal Success,” “In 1989, when the San Francisco Bay area experienced a terrible earthquake, Gary Holloway, then a Southwest employee in Phoenix, thought of a way to help the victims. He called an ABC television affiliate in Phoenix and asked newscasters to tell viewers to take blankets, clothes, and canned food to the Southwest terminal at Sky Harbor Airport…The outpouring from Phoenix and other Southwest cities was so strong that, when it was all over, Southwest Airlines had flown in more supplies to relieve the victims than anyone else, including the American Red Cross!” (more…)
Is it Time to Update Your Website?
Friday, January 15th, 2010
By Michelle Harrington
This post is brought to you by Emagine Web Marketing, an associate of Fujita & Miura Public Relations. Emagine Web Marketing is a development and marketing company that helps small businesses expand their reach and increase sales online through innovative and effective web marketing and optimization strategies.
Growth is an ever-present, integral part of a successful business. Like a well-tended garden, the growth of your business will remain vital and able to withstand the ever-changing landscape in market and economy. Your website is no different – the success of your website relies on the quality of attention and maintenance you put into it. (more…)
Connect the Dots
Tuesday, December 29th, 2009
We’ve just completed a round of holidays and most of us have spent a good amount of time with friends, family, and co-workers in the process of celebrating. Though holiday get-togethers can sometimes be stressful, it’s important to recognize how very important they are. “Psychology Today” recently reported that “In surveys to determine the factors that contribute most to human happiness, respondents consistently rate connection to friends and family-love, intimacy, social affiliation-above wealth or fame, even above physical health…Loneliness isn’t about being alone; it’s about not feeling connected.” (more…)
4 Ways Kaua`i Businesses Can Thrive
Tuesday, December 1st, 2009
This post is brought to you by guest columnist Ryan Esaki. Esaki is a Kaua`i entrepreneur, one of the co-founders of the mega-popular ukulele website, ukuleleunderground.com as well as a small independent record label, Town Hero Records LLC. He is also a web strategies consultant. For more information about Ryan Esaki, go to ryanesaki.com. (more…)
Top 3 Free PR Tips in Today’s Economy
Friday, October 30th, 2009
We’ve found that while many are calling this a “challenging economy,” many businesses are making the best of the times. So, if we all can put ourselves in the mindset that challenges are opportunities waiting to be unearthed, then here are three free PR tips for maximizing the times. (more…)
Keepin’ it Real with Brook Lee
Thursday, October 1st, 2009
We recently interviewed Miss Universe 1997, Brook Lee, on our radio show, From Hawaii With Love, and the theme of the show was “keepin’ it real.” We thought this was so appropriate for Brook Lee because her innate ability to “keep it real” played a large part in her winning her Miss Universe title. (more…)
Fact Sheets for Sale!
Thursday, August 13th, 2009
Do you need to create a fact sheet for your business? Of course you do. Public relations fact sheets are one of the most versatile and reader-friendly communications pieces your company can have. But it does help to customize your fact sheet and even use it to highlight different parts of your company as well as the variety of issues, products and services in which your company is involved. (more…)
The Newsletter: Your Internal PR Tool
Thursday, July 23rd, 2009
No matter how good or tough business is, you’ve got to keep your best assets, your employees, secure and informed. Internal newsletters are an excellent way to do this. (more…)
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